The primary objective of this work is to determine the possible effects of ASEAN Free Trade Area (AFTA) on selected industries in Malaysia i.e. the automotive, palm oil and banking Industries. The descriptive statistic is used to analyze the insights of the industry s background. The reliability test is used to measure the reliability of scale in part B, C, and D of the questionnaire. Next, the Chi-Square of Independence is used to analyze the data obtained from the sample i.e to examine the pe ...